Printing
OUr Work
DFW Airport
PR/Marketing/Advertising
Provided
Account management
Event Management
Event exhibit design
Print Support
Media placement – radio, tv, news print
TV/Radio interviews
PR services
Spanish Translation
Flying/High! Setting the Standard
DFW INTERNATIONAL AIRPORT PR TEAM
After being awarded a first of its kind PR contract by DFW International Airport, Market Graphics went to work providing PR/Marketing outreach initiatives that would promote the services of the airport to the Hispanic demographic at large. The main goal; to increase exposure to prospective airline travelers who would utilize the #1 ranked airport hub in America and educate this important sector about the benefits of this major travel outlet and their contribution to the community. This was accomplished via focused airport events, TV and radio news service and various markeitng and pr campaigns.
Airport News Events
Radio/TV
DFW Airport customers can choose among 193 domestic and 67 international nonstop destinations worldwide. Additionally, 22 cargo airlines provide worldwide freighter service positioning DFW as the ideal cargo gateway to the world.
DFW Airport in the News
BIG THINGS HAPPENING AT DFW AIRPORT
PR was our game as Market Graphics covered all the big events at DFW International Airport. From Cinco de Mayo celebrations to terminal expansions and visits by dignitaries to new clients discovering the benefits of utilizing the busiest airport hub in the U.S. we made sure it aired on the various Spanish language network news outlets throughout the Texas region.
Leadership Interviews
RADIO TV BROADCAST INTERVIEWS
Market Graphics arranged interviews with key leadership at DFW International Airport that were regularly aired on Spanish TV network news, (Univision/ Telemundo) and heard on the local and national broadcast air waves, touting the airport that serves over 70 million customers a year and has been a centerpiece of the metroplex since 1973.
Translating the DFW Airport Vision
DESIGN AND PRINT COLLATERAL - EN ESPAÑOL
It was essential that we create new marketing pieces in Spanish language to reach the unique demographic of our great state. Market Graphics was in charge of converting all English language advertising seamlessly and effectively. No stone went unturned as we set our sights on assuring that the Spanish speaking public as well as airport business interests in Mexico and South America recognized the value of doing business with this longstanding airport. Fulfilling the overall strategy
Design/Print Support
